Tekstil Teknik Dergisi Tekstil Haberleri, Tekstil Sektörü, Tekstil Teknik
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On the occasion of the 10th anniversary of its Chinese subsidiary, the automation expert Erhardt+Leimer is further extending its activities in China.
In October, the company’s management team together with 200 guests celebrated the ground breaking ceremony for a new production and development location. The new plant in Hangzhou will mainly produce systems for the sales area “corrugated cardboard” as well as for web guiding. The German experts intend to use the new plant to further extend their market position in China and to gain additional growth potential. Erhardt+Leimer has been present in Asia for over 30 years as one of the largest global suppliers for automation, control and inspection technology. The growing importance of the Chinese market led to the foundation of E+L China in 2003. Ten years later E+L China is extremely well-placed with 130 employees in its main branch and six further locations, spread out across the entire People’s Republic, and makes a significant contribution to the success of the Erhardt+Leimer Group in Asia. The Asian market is now the most important global market for many sectors. This is also true for Erhardt+Leimer. The proportion of turnover earned in Asia has been increasing steadily over the last few years. It won’t be long before 50% of global turnover is earned there. According to Hannelore Leimer, Chairwoman of the Erhardt+Leimer Group Management Board, the new plant in Hangzhou is therefore also a “milestone in the 95-year history of Erhardt+Leimer”. Erhardt+Leimer is spending several millions of Euros to purchase the land and build the new plant. The result will be a state-of-the-art, efficient unit on the 3-hectare site, where not only sales and service but also development and production of components for the Chinese market will take place. In this manner, those responsible at E+L want to extend the product range to Chinese machine manufacturers in the middle price bracket and establish themselves as reliable and efficient partners here, too. The employees are an important factor determining whether this target will be reached. Dr. Michael Proeller, managing director of E+L, made this particularly clear in his speech honoring the 10-year anniversary. The majority of the 130 employees have been working for the company for many years and have made a great contribution to the success of E+L China. The selection of the new location is one example of how important the employees are to the company; it is not very far from the previous branch in Hangzhou so that almost nothing will change for the employees.
